At the recent PMA Fresh Summit in New Orleans, it was announced that NatureFresh™ Farms will exclusively grow and market Tomberry® tomatoes from Eminent Seeds NL in Canada, the United States and Mexico from 2018.
“The Tomberry® is unique in size and has caught the interest of our retail partners” explained Matt Quiring, Executive Retail Sales Manager for NatureFresh™ Farms. “The snacking trend in North America has exploded and we continue to search for new items that will help grow our snacking category. This pearl sized fruit’s unique size is something hard to miss and even more difficult to pass by without picking up. Once a consumer tries them, we are confident that they will be coming back for more. Visually, it is candy to the eyes. From a sensory standpoint, we can back that up.”
“We are pleased to partner with Eminent NL” said Peter Quiring, President and Owner of NatureFresh™ Farms. “This is a perfect fit to complement our TOMZ® snacking category and our brand strategy. We want to grow and market the best tasting tomatoes, peppers, and cucumbers and we are excited to offer this for the first time from our Leamington Ontario greenhouse starting next spring. Our research team works hard at identifying these new varieties that taste exceptional, and we look forward to the new opportunities they provide for future consumers.”
Photo Credit: NatureFresh™ Farms